MusicNT is a non-profit organisation devoted to developing, representing and servicing original music in the Northern Territory of Australia. Their ‘Be A Legend’ campaign is aimed at educating gig and festival goers the essentials of gig etiquette.

We created a series of animations to play between musical acts, encouraging guests to moderate their alcohol and drug consumption, seeking consent active bystanding.

Our work included the development of fully-rigged characters to suit the target market and brand guidelines, storyboarding and animatics, working closely with music composition and ensuring that the client’s message was clear.