WHAT WE DO
At Monster & Bear, we’re equal parts creative agency and production studio, a hybrid team of thinkers, makers, storytellers, animators, producers, editors, designers, and general do-ers. We take ideas from the tiny-spark stage all the way through to polished, scroll-stopping, emotion-moving finished work. If it needs a camera, a concept, a craft, or a creative brain… this is where you find it.
CREATIVE STRATEGY & DEVELOPMENT
Before any camera rolls or storyboard takes shape, we dig into the thinking. This is where we unpack the brief, the brand, the behaviour, and the bigger picture. We look for the emotional hooks, the cultural moments, and the story angles that actually matter. Our job is to turn complexity into clarity, and clarity into creative direction that feels fresh, human, and strategically sharp.
For us, strategy isn’t a deck. It’s the backbone of every great campaign. It’s where we give your project meaning, momentum, and a point of view that moves audiences.
What we cover:
Insight gathering & audience understanding • Brand, campaign & content strategy • Concept ideation & creative territories • Narrative development & messaging frameworks • Tone of voice, story angles & thematic direction • Creative origination for campaigns & hero content • Translating strategy into production-ready creative • Workshops & collaborative brainstorming sessions • Creative treatment writing & pitch development
CAMPAIGN DEVELOPMENT
Campaigns are where strategy grows legs, and starts running. This is where we take the raw thinking, the creative spark, and the emotional truth of your brand and turn it into a fully realised campaign world. One with structure, scale, and a clear creative platform that everything ladders back to.
At Monster & Bear, we build campaigns that move, visually, emotionally, culturally. Whether it’s a national TVC, a social-first rollout, or a digital content ecosystem, we craft work that cuts through the noise and actually connects with humans. No fluff. No filler. Just thoughtful creativity designed to work across every touchpoint.
What we develop:
Campaign platforms & unifying creative ideas • Integrated campaign architecture • Social-first & digital-first campaign approaches • Hero ideas, content rollouts & execution pathways • Messaging frameworks & audience-tailored narratives • Creative hooks, devices & repeatable content formats • Key campaign visuals, look & feel, and brand worlds • End-to-end campaign treatments & pitch decks • Multi-channel creative alignment (broadcast, digital, social, DOOH, activation, partnerships)
Creative Platforms we build:
Big organising ideas that anchor every deliverable • Narrative-driven story worlds that scale across formats • Modular content systems for agile production • Character-driven or thematic creative engines • Visual and tonal playbooks to guide all teams • Signature recurring assets that build recall and brand memory
CONCEPT & DESIGN
Every great project starts with a moment, an insight, a scribble, a ridiculous idea said out loud that suddenly… makes perfect sense. This is where we come alive. We help shape the story you want to tell, define the tone, explore creative directions, and turn your spark into something real. Before a camera is ever picked up, we make sure the thinking is strong, the idea is tight, and the creative is genuinely worth making.
Pitch writing & submission • Mockups & visual ideation • Storyboarding • Scriptwriting • Copy & tone development
PRE-PRODUCTION & LOGISTICS
This is where imagination meets organisation. Once the idea is locked, our team gets to work turning it into a living, breathing shoot plan. We’re talking schedules, casting, locations, design, builds, all the stuff that looks simple but is anything but. We take care of the chaos, juggle the moving parts, and make sure everyone shows up knowing exactly what they’re doing.
Casting & crew sourcing • Production design & props • Location scouting • Scheduling • Set builds & rigging
PRODUCTION
When shoot day hits, you’ll see why people love working with us. We’re calm, collaborative, and deeply committed to craft, but we also know how to keep the vibes good and the energy rolling. Our crews are seasoned, our directors are thoughtful, and our sets run with that perfect balance of creativity and efficiency. This is where your story steps out of the pitch deck and onto the screen.
Cinematic direction • Photography • Lighting, gaffing, grip • Hair & makeup • Art direction
POST PRODUCTION
Post is where the story sharpens, deepens, and finally becomes what you saw in your head from the start. Our editors, animators, colourists, and sound designers shape every frame with intention — refining rhythm, emotion, and clarity. We don’t “fix it in post.” We elevate it in post.
Editing & pacing • Colour grading & finishing • Visual effects & motion graphics • Sound design & mixing
DELIVERY & DISTRIBUTION
We don’t just send you a file and disappear into the night. We make sure everything is delivered cleanly, correctly, and in formats that work everywhere you need them to. Whether it’s for broadcast, digital, social, or internal platforms, we customise and quality-control every export so you can hit publish with confidence.
CAD • Render & quality control • Exporting for broadcast, web, and social • Cloud delivery • Compliance & regulatory approvals
ANIMATION, VFX & MOTION DESIGN
When the idea calls for something you can’t shoot, or something that simply doesn’t exist yet, our animation team steps in. We build worlds, bend physics, design characters, visualise complex ideas, and create movement that says as much as the story itself. From playful 2D to slick 3D to polished motion graphics, animation is one of our favourite playgrounds.
2D & 3D animation • Motion graphics • Kinetic typography • Explainer & educational videos • Full animated campaign content
OUR CLIENTS & PARTNERS
WHY IT WORKS
Because Monster & Bear isn’t one thing, we’re many things working in harmony. A creative agency with production capabilities, a production company with strategic brains, and a team that actually cares about the story you’re trying to tell. We scale up, scale down, pivot, explore, and adapt to whatever the project needs, all while keeping quality high and the experience collaborative.
We’re the partner you bring in when you want the work to be thoughtful, crafted, and genuinely memorable. And we love doing it.